peredelkino house of creativity
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identity, posters
peredelkino house of creativity
may — november 2021
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design
Dasha Vinokurova
art direction
Arthur Lebsack
production management
Olga Zharikova
Roman Bashtovoy
creative direction
Daria Beglova
production
Pavel Samsonov
in 2021 I worked as a lead graphic designer in a renovated peredelkino house of creativity of writers
peredelkino, the legendary writers' colony, was set up outside moscow in the 1930s and became an epicentre of literature in the soviet days. some of the most prominent writers of the 20th century lived and worked here. the house of creativity, as we know it today, was built in 1955 to provide undisturbed time and space for literary writers to focus on their work. from then on it served as a literary residency and each candidate had to be approved by the literary fund. even though it was hard to get into the residency, many russian writers, poets, screenwriters and translators of the XX century worked here.
after the collapse of the soviet union the building fell into decay. several years ago the house of creativity opened its doors again. the building was meticulously restored with original interiors, the famous staircase in the foyer, and the library
alongside the team of the house of creativity I developed the identity of the new cultural phenomenon of moscow: designed elements of branding, wayfinding, event posters and printed matter. I also designed a merchandise line and printed matter for the permanent residency program that launched in june 2021
peredelkino, the legendary writers' colony, was set up outside moscow in the 1930s and became an epicentre of literature in the soviet days. some of the most prominent writers of the 20th century lived and worked here. the house of creativity, as we know it today, was built in 1955 to provide undisturbed time and space for literary writers to focus on their work. from then on it served as a literary residency and each candidate had to be approved by the literary fund. even though it was hard to get into the residency, many russian writers, poets, screenwriters and translators of the XX century worked here.
after the collapse of the soviet union the building fell into decay. several years ago the house of creativity opened its doors again. the building was meticulously restored with original interiors, the famous staircase in the foyer, and the library
alongside the team of the house of creativity I developed the identity of the new cultural phenomenon of moscow: designed elements of branding, wayfinding, event posters and printed matter. I also designed a merchandise line and printed matter for the permanent residency program that launched in june 2021
